World of Oud, although born in India, connects better with the ideals and values of Dubai. We define ourselves as creators of the best Oud in the form of a stick, where innovation is a proactive attitude and luxury is a commodity to be shared.

"In the home fragrance industry, our keyword to business is balance. While our brand continues to be driven by passion, it is our responsibility to serve to the changing demands of the young towards fragrance, which wishes to splurge towards their lifestyle ."